The Indie Distributor Project

The Indie Roadmap

Where to start as an independent musician, in what order, without burning out. A straightforward guide with a Canadian lens.

Created by The Indie Distributor Project, the Ontario non-profit that co-produces Gussapolooza Music Festival.

Roadmap guide page
Roadmap guide page
Roadmap worksheet page
Indie Musician Roadmap cover

A 48-page PDF with 17 worksheets. Instant download.

You're the songwriter, the booker, the merch table, the accountant and the driver. Everyone says you should be recording, releasing music, booking shows, building an email list and posting daily, and nobody tells you what to do first. The Indie Musician Roadmap puts it in order: from getting your songs recorded, to releasing them, to getting booked and paid. It's written by musicians who've lived it, made for artists in Canada, and keeps burnout on the agenda instead of pretending it isn't there.

Planning the order of steps
The order of operationsFour phases and a week-by-week plan, so you know what to do now and what can wait. Includes a “not-now” list for the guilt.
Canada
Record, release, bookGetting your music recorded, putting it out, landing shows and getting paid, in the order that actually works. Written for artists in Canada.
A Roadmap worksheet page
17 worksheets12-week focus, money tracker, split sheet, release plan, road budget, grant calendar and more. Fill them in as you go.
Taking care of yourself
Built to keep you goingPractical habits for artists who do everything themselves, so the plan doesn’t cost you your energy.

Also inside: releasing and booking, radio airplay and press, touring step by step, earning from your socials, your email list and merch.

Good to know: The Indie Musician Roadmap is general information for independent artists, with a Canadian focus. It is not legal, tax or financial advice. Programs, fees and deadlines change, so check the official sources, and talk to an accountant or lawyer for your own situation. It does not guarantee income, grants, bookings or streams.
The Indie Musician Roadmap
Roadmap + 17 worksheets · PDF
$34.99CAD + HST
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